Have an Idea for an Event, but don’t know where to start?

This is where we step in.

We believe the magic of an event lives in the details.

The lighting that sets the tone,
the signage that tells a story,
the flow that makes guests feel at ease.

At Sierra Source Co, we sweat the small stuff so you don’t have to.
Our team manages every detail of coordination—vendors, timelines, communication, on-the-ground logistics—so you can stay focused on the experience,
not the checklist.

event production

  • Creative + Design

    Every great event starts with an idea — and we know how to make that idea tangible. From mood boards and themes to spatial layouts and custom visuals, we build immersive environments that tell your story at every turn. Whether it’s a refined gala, a laid-back community gathering, or a high-energy launch, we design the moments that make people stop, feel, and remember.

  • Fabrication

    Design only matters if it can be built. Our team brings concepts to life with hands-on fabrication — from custom signage and stage backdrops to interactive installations and branded décor. We work closely with local makers, builders, and artists to ensure every detail is functional, durable, and true to your aesthetic.

  • Insights + Strategy

    Behind every creative idea is a solid strategy. We start by understanding your goals, audience, and budget, then develop a plan that maximizes impact. From audience profiling and messaging frameworks to promotion timelines and ROI tracking, our insights ensure your event not only looks amazing but performs.

  • Logistics

    The magic is in the details. We handle the behind-the-scenes coordination that keeps everything running smoothly — vendor communication, permits, schedules, layouts, and load-in plans. Our approach is proactive, organized, and always one step ahead, so you can focus on the big picture while we take care of the rest.

  • Event Management

    When the doors open, our team is on-site ensuring every element comes together seamlessly. From managing staff and vendors to overseeing run-of-show and guest experience, we make sure your event flows naturally and on time. We thrive in the fast-paced, ever-changing energy of event day — solving problems before they happen and keeping the experience effortless for you and your guests.

  • Brand Partnerships

    Collaboration amplifies everything. We connect your event with like-minded brands, sponsors, and community partners who add value and visibility. From securing in-kind support to curating experiential brand activations, we help build partnerships that feel organic and mutually beneficial — not just logo placements, but genuine connections.

Types of Events We’ve Produced:

  • Introduce your brand or product with an immersive event that captures your story, engages your audience, and builds lasting excitement.

  • From company milestones to neighborhood festivals, we create experiences that bring people together and reflect your brand or community spirit.

  • Transform public spaces into interactive, story-driven experiences that connect people with your brand in unexpected ways.

  • Elegant, themed experiences that inspire giving and connection — from nonprofit galas to community benefit events, we handle every detail from concept to execution.

  • Celebrate major milestones with thoughtful planning, local press coordination, and meaningful touches that mark the start of something new.

  • Bring together local creators, vendors, and food trucks for unforgettable community events that celebrate craft, culture, and connection.

  • From Oktoberfest celebrations to summer concerts and holiday pop-ups, we design immersive experiences that capture the season’s energy and spirit.

  • We partner with institutions and municipalities to design events that foster civic dialogue, creativity, and collaboration.

  • Engaging, well-orchestrated educational events that spark dialogue and bring people together to share knowledge and ideas.

  • Have something totally different in mind? Bring us your idea — we’ll help you shape it, plan it, and bring it to life in a way that’s unforgettable.